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Casino Wins Marketing Awards

Kelli Duermeier photo of Romero awards 2011 1.jpg

From left to right is Kelli Duermeier, John Romero, and Tracy Splitter after receiving the awards. Duermeier and Splitter are with the Prairie Band Casino & Resort and Romero is founder of the award competition.

 

July 26, 2011 –

 

 

MAYETTA:  The Prairie Band Casino & Resort (PBCR) marketing team walked away with several Romero awards last week at the 2011 Casino Marketing Conference in Las Vegas.  The Romero awards are given to gaming operators who exude excellence in effective, measurable and accountable casino marketing expenditures and the Prairie Band Casino & Resort won more awards than any other casino in their category.

Out of 161 submissions Prairie Band Casino & Resort won the following awards: the Casino Floor Promotion with Ridin’Wild-Silver and Player’s Choice-Diamond; E-mail Marketing with Asian Dinner E-blast-Diamond; Direct Mail Marketing with An Escape Awaits You-Honorable Mention, and Wichita Bus mailer-Silver, and VIP Promotion with Rock the Block Host Battle-Diamond.

The awards are named in honor of casino marketing pioneer John Romero who has worked in the industry for almost 50-years and participates in the judging process.

Tribal member Steve Ortiz, Jr. (PBPN) directs the marketing team that has its offices located behind the Prairie Band Casino & Resort.  For more information about Prairie Band Casino & Resort go to www.pbpgaming.com